95% of consumer product launches fail as organizations do not take into account consumers’ actual behavior. Using 1st person video footage, weseethrough reports forensically on what people do. We take large amounts of video footage and use the latest technology to provide succinct, quick and cost-effective reports. These reports, backed by video data, are used for innovation and decision making on products & services. We benefit customers who want to understand the long term impact, particularly social, of product decisions. Clients include Unilever, Kelloggs, Procter & Gamble and Kantar.